Keith over at improv is good for you has highlighted a fantastic public health service project that may shed light on some pivotal events in human history. Male Cramps (Cyclical Non-Uterine Dysmenorrhea, or CNUD) is one of the most under-reported disorders in medicine today, reports the MacIness and Porritt Institute. I am not quite sure what they are selling at menwithcramps.com, but I am buying it as soon as I can.
[...] This campaign did hit “viral” status. Lots of talk, lots of website visits. But… people didn’t have any idea what it was selling. A typical quote: “I am not quite sure what they are selling at menwithcramps.com, but I am buying it as soon as… [...]
By: Life on a Shirt » It is easy to catch a cold, not create one: Thoughts on viral marketing on February 20, 2007
at 8:22 am